Our Managed Digital Marketing Services include Google Ads, Display Ads & Remarketing campaigns.

Google Ads Management Overview

Our PPC management experts will strategize the best plan for you. We'll use our knowledge and experience to develop an effective strategy that helps you reach your paid advertising goals within your budget.

Paid search marketing is the quickest and most controllable way to get your business in front of people who are looking for your products or services. Because you only pay for qualified traffic, it is easy to control the budget and return on investment for your campaign.

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Pay-Per-Click Google Ads Management

Local Google Ads

Starting at $699/monthly


Small business with 3 states or fewer
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National Google Ads

Starting at $899/monthly


Target Nationally or Internationally
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Google Shopping Ads

Starting at $999/monthly


Sell products through Google's search engine.
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Search pay-per-click management

We never “set it & forget it”. PPC advertising gives you the opportunity to pay for top positions on search engines and appear on relevant partner websites. Pay-per-click marketing delivers instant traffic and offers many ways to compliment existing SEO strategies by testing keywords, business models, and marketplace verticals, and it allows you to develop your overall Internet marketing strategy, and any SEO plans armed with facts, not assumptions.

There is a science to finding high numbers of low volume keywords (very specific long tail keywords) that are less expensive to advertise on but still provide significant ROI. These can be used to hedge against the more expensive high volume keywords, significantly lowering the average cost-per-click (CPC) across your entire campaign. Every business, big or small, should be running PPC.

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You own the Google Ad Account!

What makes us different from our competitors is that we never keep your Google Ad account. If you choose to leave you to take all of our work with you.

Industry Discovery & Keyword Research

We evaluate your industry, products, and services; your competitors and position in the marketplace; to strategize your target personas and their needs; your business goals, marketing objectives, brand identity.

PPC Strategy

To tailor a PPC campaign that's right for you, we will get to know your business, industry sector, competitors and USP's. Then can we work with you to develop a strategy that's going to deliver the results you need.

Tracking Code Installation

It is essential to get Google Analytics and Google Ads conversion tracking installed on your website. These tools are utilized to optimize your account as it allows us to see what campaigns, ads or keywords are converting.

Creative Ad Copy

Crafting useful, targeted copy is essential for any paid advertising campaign. One word can be the deciding factor for a potential visitor as to whether or not they will lick to your website. Our ad copies will get you more clicks!

Ad Extension

Ad extensions have become a vital part of the PPC arsenal. Ad extensions transform your ad text and give you the opportunity to stand out over your competitors. If you're not using ad extensions in today's bid landscape, then you're missing a trick.

Tracking

Without the right data, optimizing a PPC campaign would be a shot in the dark. One of the very first things we do is to make sure the tracking is setup properly, giving us all the data we need to optimize the accounts going forward.

Ad Campaign Setup

Lead Advisors understands that the client seeking to target digital advertisements at optimal consumer audiences that result in incremental consumer accounts. We will target the right audience, track.

Budget Management

Budget optimization is essential for paid advertising, and it’s not something to take on blindly. We optimize individual keyword bids and daily budgets that can ensure your campaign is performing with efficiency.

Reporting & Analytics

  • Campaign ROI, KPIs, Goal measurement and actions.
  • Conversions, clicks, views, and events

Remarketing & Retargeting Strategy

Remarketing display ads helps catch your customers’ attention. Remarketing is a very important piece of your paid search advertising puzzle and it will you capitalize on ad spend dollars. Retargeting works by dropping a cookie on the browser of anyone that visits your site. We use that cookie to show them display ads created specifically for your business or brand and as they visit other websites they will see your ads which closes the gap and get them back to your site.

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Our Advertising Services can help your business grow.

Display Ads

Display ads help you reach new audiences and highlight your products and services. Your display ads will appear across the Google Display Network, which includes millions of websites across all industries.

YouTube Marketing

YouTube in-stream ads are when your ad plays before, during, or after other videos. After 5 seconds, the viewer has an option to skip the ad. We use this format to have video content you'd like to promote before other videos on YouTube and across the Google Display Network.
 
Where can the ads appear? TrueView in-stream video ads can appear on YouTube watch pages and on videos on partner sites and apps in the Display Network.
 
Video Discovery Ads are known as “TrueView in-display ads.” We use this format to promote a video in places of discovery, including next to related YouTube videos, as part of a YouTube search result, or on the YouTube mobile homepage.

Demographics

Run laser-targeted advertisements to people based on their interests and online behaviors. We can target specific ages, locations, income levels, and much more!

Email Lists

Send your email list to us and we can run custom ads to your email database. If you have the emails of previous leads or customers, say hello to repeat sales and new referrals.

Website Visitors

Add retargeting pixels to your website and advertise to recent website visitors. Only 1-2% of visitors convert on their first visit. We’ll use retargeting to increase your rate of conversions.

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What makes us different from our competitors is that you will OWN the Google Ads Account! If you choose to leave, you take all of our work with you! BIG ASSET

LIMITED OFFER

Local PPC Standard

$699/mo

Ad Management

  • Local business in 1 state
  • Monthly Ad Spend $500-$2999
  • Unique Ad Copy
  • Google Analytics
  • Goal & Budget Setting
  • Call & Conversion Tracking
  • Remarketing / Display Ads

ACCOUNT SETUP

$500

LIMITED OFFER

Local PPC Premium

$799/mo

Ad Management

  • Local business in 1 state
  • Monthly Ad Spend $4000 & up
  • Unique Ad Copy
  • Google Analytics
  • Goal & Budget Setting
  • Call & Conversion Tracking
  • Remarketing / Display Ads

ACCOUNT SETUP

$500

Looking to add Social Media Remarketing? Packages starts at only $299! Click here for more info

Afterall…. We will never stop working for you

We will review and conduct an audit to ensure we never stop improving your campaigns.

Things like:

  • What’s working and what’s not?
  • Who is connecting with you on social media?
  • How does your social media compare to that of your competitors?
  • Which social platform does your target market use?

Want to increase your web traffic? Get in touch

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Frequently Asked Questions

Quick Explainer

How much does it cost to advertise on Google?
We've seen cost per clicks as low as $0.25 when advertising on behalf of a real estate agent in small town, to upwards of $20 per click when running the same ads in a competitive area. The answer is going to vary based on your industry and audience.
Why use Google Ads for your business? 
Google Ads is an advertising platform from Google. Advertisers can bid on keywords relevant to their products or services and display ads alongside organic search results. Unlike other marketing channels where it can take months for results to show, your ads appear instantly at the top of the SERPs.
Does Google Ads or Pay-Per-Click work?
Yes! There's a reason why 3 million businesses use it. It's an amazing lead generation and/or branding tool. You can retarget customers and website visitors, you can drive people who have already engaged with your brand to buy more or re-engage them back to your website if they've not converted on their initial visit.
How long until I see results? 
The best thing about running Pay-Per-Click is that you can see progress & results immediately. PPC management is the ongoing process of optimizing, building and maintaining advertising campaigns with a structured advertising funnel. We use our experience and knowledge to utilize all available platforms to remarket your visitors to ensure we'e achieving your ROI goals. Contact one of our paid ads experts today for more information.
 

Results

How much traffic can I expect?
After our discovery call, we will strategize a game plan based on your industry, keywords, budget and offer. We will set a goal for targeted visitors to your site & number of qualified visitors that can be converted to leads or sales (this depends to your products and services). The number of visitors always depends to your advertising budget, just like a conventional direct mail marketing, the more direct mailers you send out, the more calls you will receive. The more budget for pay-per-click, the more traffic we will drive for you. But, we’re all about keeping you within your budget so we incorporate other ad campaigns for retargeting methods by using an advertising funnel to ensure we’re consistently optimizing ads and the clicks you get to your website to ensure we’re achieving your goals.
How long until I see results? 
The best thing about running paid ads: you can see results right away! There are variables though: your ad budget, your website, industry type, etc. But after your on-boarding session with our paid ads expert, we will setup your ad account, campaign, ad copy, ad design and we will be live with offers promoting your products and services within days. In addition, running paid advertising is always a work in progress, but we will implant various retargeting campaigns to ensure you achieve your ROI goals.
Is Google Ads expensive? 
Paid advertising can get costly if you don't have a clear plan on your budget, audience and advertising funnel. The usual recommendation for starting budgets in AdWords ranges from $500 to $20,000 per month. Our team will build & optimize campaigns that are affordable and budget friendly based on your industry and market.
 

Team Work

How do you know my business? 
We will complete a discovery questionnaire to cover your advertising offers, your industry, competitors to ensure we can help your advertising goals. Think of our service as a full-scale marketing department team that works with a limited of number of similar companies and understands your business's insight.
Who will be working on my account? 
Your own dedicated PPC account manager who will be familiar with your industry, products and services. Each PPC account manager reports directly to our CEO. This is to ensure that you receive quality work, and ongoing strategy calls as needed.
How would your team know the ads or creatives will suit my business? 
Before we start, we will complete a discovery call with you, covering all your advertising goals, message, and your brand. We will make sure you confirm & approve materials before the ads are live. In addition, we will complete an keyword analysis, industry research, and competitor research to strategize the best campaign for you.
Do I have to provide you with content for advertisement? 
You can if you would like to. However, you do not have to provide us with content. Your PPC account manager can create and develop unique creatives that fits your brand. We have all the tools necessary to create engaging content and creatives to keep your audience interested.
Will you monitor the ad campaign to make sure we do not waste any money? 
Yes, your PPC account manager will be monitoring your campaigns on a daily basis. Your PPC account manager will use all the best practices to squeeze the best results for you. We polish, design, refine, and improve, day in and day out. If any of your ads are not performing, we will pause and tweak your campaign.
 

Setup Fee & Monthly Maintenance Fee

What is the ad spend?
The ad spend goes directly to Google Ads. Ad spend is the amount you specify to us that you are comfortable to spend on a daily basis. We can set an average daily budget for each Google Ads campaign, and then the system will aim to show your ads as much as possible until your budget is met.
Is there a contract? 
No, there are no contracts. Our services are on a month to month basis and everything we build is all yours. Unlike our competitors, we do not restrict access upon termination of our client's PPC management services. We're here to help your business and brand.
What is the monthly fee?
We don’t offer long-term contracts and instead we trust our work by delivering results. We will build your own advertising account with Google Ads. We will integrate analytics for your paid advertising and your website traffic. Everything is all yours! The best is to provide you a custom quote to ensure you’re getting exactly what you need for your business and brand.
Do I own my ad accounts, analytics & ad copies if we cancel? 
Yes, everything is all yours. This is why we charge you a setup fee and offer no contract, but we promise to ensure you're not leaving us due to great results. Think of us as the full-fledged marketing team behind your business.
Are there any setup fees?
Yes, The setup fee include a full analysis of your current landing page where you will be receiving your traffic. In addition, this will cover full discovery of your business, ad account setup/launch, ad group, ad design, ad copy, call-to-action evaluation in your web page, complete A/B testing of your campaign within your landing page & much more. If you never owned a google ads account, everything we build is all yours (4-5 hours of setup and daily monitoring)