How to Generate Debt Leads?

Business team canoeing on tidal wave of money

The leads debt ratio in the average household continues to climb year by year. From credit cards and student loans to quick cash loans and mortgages, borrowers find themselves with more debt than they are feasibly able to repay, causing them to borrow more. This circle of borrow, pay, repeat keeps a majority of the country paying minimum monthly payments and never seeing any relief. When they have had enough, it is when they look for your services.

So, how can you find those who need to decide on debt relief in real-time while still being within the spectrum of being a desired client? The answer is easy by choosing a company that understands what to look for in each of the debt lead niches and how to qualify prospective clients before they become leads. To know how to find debt leads worth your time, one must first understand the basics of what each debtor is looking for and what types of debt leads are available.

Types of Debt Leads

Man opening empty wallet

Understanding that credit card debt comes in many forms is the first step to finding the best debt leads out there. Listed are the most common types of debt leads available and a brief explanation of each. 

Debt Consolidation Lead

Debt consolidation

As mentioned above, two of the top forms of debt most people face today are those credit cards and student loans. With either of these leads, debt types, interest rates, and multiple payments become the issue. Everyone is looking for lower interest rates and making fewer payments monthly, causing them to look for debt consolidation loans. With the level of debt most carry when applying for debt consolidation loans, the consumer’s debt often hinders the loan itself. 

When looking for quality leads in this niche, you want to make sure that your debt leads come from someone who knows how to weed out those who do not qualify for consolidation loans. 

This screening process leaves you with genuine prospects that allow you to help those who understand that paying off high-interest loans and having fewer payments is the way to find debt relief. Genuine debt leads from the proper channels that allow for higher rates of credit and follow-through and completion. 


With the number of people in debt living paycheck to paycheck, bankruptcy help is increasing in demand. Leads in this niche need to come from a trustworthy source. One that offers information about your services right on their website for those looking to utilize bankruptcy as a means for needed debt relief. 

With debt leads that come from pre-screenings for these leads that include applicants who have attended debt counseling and qualify under the Bankruptcy Act, and who also understand the basics, you will have less work to do to convert them. With these prospective customers and potential sales coming into the conversation with an idea of the marketing process, the leads are more likely to provide better marketing results.  

Credit Counseling

The credit counseling niche is in high demand with the number of people looking to find ways out of debt and understand how to get back to a good credit standing. You want leads for people who understand what your company can provide them with and how this marketing service will aid them in getting back on the path to financial health. 

This understanding comes in the form of the information supplied to prospective clients through links to websites that explain the full concept of credit counseling and its benefits to individuals. This informational approach allows your leads to be more productive and have higher results through marketing strategy. 

Tax Relief

With an extensive understanding of the tax issues consumers face and the benefits tax firms provide to these consumers, Debt Settlement Leads in this niche are prospective clients who understand the concept of seeking advice for their tax debt issues through marketing. 

Consumers know the benefit of having their tax situation reviewed by someone who understands what can and cannot be done to help them. You will receive tax debt leads that know the facts and are ready to be advised about their options, allowing you to see more productive outcomes from your leads and turning more leads into clients. 

Home Foreclosure

When you utilize these home foreclosure debt leads, you will be receiving live transfer leads to prospective clients who are informed and educated about the options they have and how you can help them.

These leads will be from homeowners who have been given all of the information they need to understand their circumstances and are ready to decide on the options they have, affording you more prospects who turn into verified clients. 

Student Loans Leads

Student loan or credit card debt Consolidation Leads are one of the fastest-growing niches of quality debt leads right now. With the number of students facing the burden of paying back these loans and looking for payments they can manage, you need leads for prospective and exclusive clients with the knowledge of what options are available to them—taking qualified and the explanation process out of your hands and providing high-quality you with qualified prospects that are ready to convert into clients. 

Debt Settlement Lead

Work with a debt lead generation company that understands the true meaning of a qualified debt settlement lead. This understanding includes knowing the type of acceptable debt, the level of unsecured debt they can have, whether they are behind, do they have bankruptcies in their past, and their credit score. With these questions being part of our debt settlement screening, you are sure to get quality leads that are qualified and more likely to show results. 

Finding Debt Leads that Convert

The best way to get the contact information of any high-quality service provider is to search online. Working with a debt lead generation company that knows the ins and outs of debt consolidation issues and the problems consumers face is essential. Especially to find sell quality leads that convert into clients. Let proven methods do the leg work for you and provide you with the means to take those prospective leads and turn them into relationships that help your business grow.

When purchasing Debt Settlement Leads, exercise extreme caution. Make certain you inquire about the debt settlement lead company by asking the following questions: What are their methods for generating debt settlement leads? Is it true that their debt settlement leads are exclusive? Is it possible for you to enter the purchase leads into a lead management system?


Look for a business with a long list of SATISFIED customers. If required, speak with a debt management counselor or one who can provide a phone number or a testimonial. Make sure their client list includes both large and small businesses. Also, as the “major players.” If a quality company only works with large corporations and a small or medium-sized businesses, you will likely get lost in the shuffle.

Get in touch with Lead Advisors for more quality debt consolidation leads. We ensure that you get the correct type of leads to help you deal with your business requirements. Our lead generation process is updated with cutting-edge technology so that you don’t get unwanted bulk leads. Get in touch with Lead Advisors to lead your business in the right direction. 


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